
PROVEN TO HELP REDUCE THE APPEARANCE OF FINE LINES, WRINKLES, DARK SPOTS, AND SAGGING SKIN.
THE GOOD CLINICAL AND USER TRIALS
In an independent, 3rd party study (2018) using advanced instrumentation, expert assessment, and consumer perception, The Good was clinically proven to visibly reduce fine lines and wrinkles, improve skin elasticity and even skin tone and reduce the appearance of dark spots.
OBJECTIVE
Measure performance of The Good across specific age-related skin conditions, such as visible lines and wrinkles, loss of elasticity, skin tone, skin texture and appearance of dark spots.
DURATION
8-week evaluation based on clinical measurement, assessment and self-reports.
SUBJECT
53 male participants, aged 37-64, across all skin types and ethnicities, with age-related skin concerns.
MULTI-BENEFIT PERFORMANCE
Many factors contribute to visible skin aging for men, including deeper lines and wrinkles, dark spots, uneven skin texture, loss of elasticity and dehydration. The Good targets all of these in one multi-functional formula for overall younger-looking skin.
REJUVENATION AND RESILIENCE
Wrinkles form deeper in men’s skin due to its thicker, more collagen dense structure. Meaning it's even more difficult to achieve significant reduction in lines. The Good’s ingredients support skin’s natural pathways, making skin feel stronger and better equipped to recover.
Antioxidant Power
After 8 weeks, participants noticed visibly healthier skin, delivered by The Good’s antioxidant activity and botanical ingredients. In a separate UK-based study, The Good was shown to deliver 3.4 million antioxidants per drop. Antioxidants help protect skin from damage caused by free radicals and environmental aggressors.
HOW TO USE THE GOOD
On clean, dry skin, apply a few drops of The Good to your fingertips and gently massage onto face and neck. Adjust amount as needed based on skin type. Let it absorb fully before applying any other products. Use nightly for best results.
Skin Tip:For drier skin or colder and dry climates, The Good can be applied morning and night.
THE MAKING OF OUR ANTIOXIDANT POWERHOUSE
As men’s skin ages, it forms deeper wrinkles and skin becomes drier due to hormone shifts and exposure to elements. The Good’s formula is crafted through meticulous macerations over 4 weeks to extract nutrients from 27 powerful botanicals. The oils are cold-pressed to ensure maximum potency in a clean, eco-friendly process and tested for peak antioxidant activity. MADE SAFE certified.
UNRIVALED INGREDIENTS
Every ingredient is carefully selected for its nutrient profile and backed by research to work for men's skin. Plant-based and 100% fair trade.
PROVEN BY SCIENCE. TRUSTED BY MEN
FREQUENTLY ASKED QUESTIONS
How much should I use?
How much should I use?
Depending on your skin type, you may need to use more or less of The Good:
Dry: 10–12 Drops
Normal: 7–9 Drops
Oily: 4–6 Drops
Why should I use a serum?
Why should I use a serum?
A serum is the most potent, efficacious treatment step in your skincare regimen. Men's skin forms deeper wrinkles with age, due to being 25% thicker and more collagen dense. Serums provide powerful treatment, visibly addressing damage from lifestyle and age.
As men age, their skin often becomes drier as a result of hormone shifts and exposure to elements. Extra moisturization will replenish skin and support the skin barrier for healthier-looking skin.
How long does it take to see results?
How long does it take to see results?
Clinical studies show visible improvement within 4–8 weeks.

